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Master of Science in Digital Marketing and Analytics

University of Sunderland ยท Sunderland
Sunderland, England, United Kingdom โ˜… 4.5 #17803 world
โœ“ PGWP eligible โœ“ No interview โœ“ Loan friendly
Level
Master Degree
Duration
1 year master’s degree
Open intakes
Off-shoreFeb 2027, Oct 2027
Field
Marketing and Sales
Institution
Public University
Offer speed
Fast Offer Speed5โ€“7 days
Next deadline
2026-10-01

Program overview

A one year master degree in measurable digital marketing, covering search and paid media, marketing automation, campaign analytics, visualisation and customer journey modelling.

Master of Science in Digital Marketing and Analytics is the newer and more technical of the two marketing routes, priced GBP 500 above the general marketing degree, and it expects comfort with data tools rather than only creative work.

Master of Science in Digital Marketing and Analytics is delivered on the Sunderland campus and awarded by the University of Sunderland, and completing Master of Science in Digital Marketing and Analytics supports an application under the UK Graduate Route, which gives 18 months of post study work permission for applications made from January 2027. The university is a licensed student sponsor with a track record of compliance, so the Confirmation of Acceptance for Studies for Master of Science in Digital Marketing and Analytics is issued directly. Master of Science in Digital Marketing and Analytics is a taught programme, and UK rules in force since January 2024 do not allow students on taught programmes to bring a spouse or children as dependants. Apply Study Visa confirms the visa position for Master of Science in Digital Marketing and Analytics in writing before you pay a deposit.

Admission to Master of Science in Digital Marketing and Analytics requires a bachelor degree recorded as 4-Year Bachelor’s Degree in the governing feed at 60 percent or above. The English requirement is IELTS 6.0 with no band below 5.5, and tuition for Master of Science in Digital Marketing and Analytics is recorded at GBP 17,000 a year with no application fee. The Global Leaders Scholarship cuts Master of Science in Digital Marketing and Analytics tuition by an automatic GBP 4,500 for eligible applicants, shown on the conditional offer letter. October and February entry points run through to 2028. Apply Study Visa manages the Master of Science in Digital Marketing and Analytics application, deposit and UK student visa as one process.

What it costs per year ยท indicative

Tuition feeยฃ17,000โ‚น17,85,000
Living cost (est.)ยฃ12,040
Scholarship up toโˆ’ ยฃ4,500
You pay / year  after scholarshipยฃ24,540โ‚น25,76,700/yr

Living cost is an estimate; tuition is the institute's published international fee. We confirm exact, current figures before you pay anything.

Do you qualify?

Minimum education
4-Year Bachelor Degree
Minimum marks
60%
Study gap accepted
Up to 5 yrs
Backlogs accepted
Up to 12
Maths in 12th
Not required

These are the published minimums. Whether your profile fits โ€” with your marks, gap and budget โ€” is exactly what a free counsellor check confirms.

Admission requirements

Who can apply (guide for international students):

  • Education: A bachelor degree. The governing feed records 4-Year Bachelor’s Degree; confirm whether your three year Indian degree is accepted for this specific course before you apply.
  • English (meet any one): IELTS Academic 6.0 overall with no band below 5.5, or PTE Academic 59 overall with no component below 59. TOEFL and the Duolingo English Test are not accepted.
  • Application and deposit: No application fee. A non refundable tuition deposit of GBP 3,500 is required before the Confirmation of Acceptance for Studies can be issued.
  • Scholarship: An automatic GBP 4,500 Global Leaders Scholarship tuition reduction applies to eligible postgraduate applicants, and is shown on the conditional offer letter.
  • Work permit: Master of Science in Digital Marketing and Analytics leads to a University of Sunderland degree at a licensed student sponsor, so it supports a Graduate Route application, granted at 18 months for applications made from January 2027. Dependants cannot accompany students on taught programmes under UK rules in force since January 2024.
  • Student visa: Apply Study Visa completes the Confirmation of Acceptance for Studies stage and the UK student visa submission with you.

English requirements

IELTS
6 overall
R 5.5L 5.5W 5.5S 5.5
PTE
59 overall
R 59L 59W 59S 59

Documents you'll need typical ยท we confirm yours

  • Valid passport (6+ months validity)
  • Class 10 & 12 marksheets and certificates
  • Bachelor's degree marksheets & final certificate
  • English test scorecard (IELTS / PTE / TOEFL) or MOI certificate
  • Statement of Purpose (SOP)
  • Letters of Recommendation (LOR)
  • Updated CV / resume
  • Financial proof โ€” bank statement / loan sanction
  • Passport-size photographs
  • Study-gap affidavit or work-experience letter (if applicable)

Getting documents right is the #1 reason applications succeed or get refused โ€” our team checks every file before submission.

Career opportunities

Typical destinations for graduates:

  • Digital Marketing Executive: performance marketing teams
  • Marketing Analyst: measurement and insight roles
  • SEO and Paid Media Specialist: agency delivery
  • CRM Executive: lifecycle and automation teams
  • Growth Analyst: with experience
  • Analytics Consultant: digital consultancies

Reality check: employers test tool fluency at interview, so build hands on familiarity with analytics and advertising platforms during the course rather than relying on module titles.

About University of Sunderland

Type
University
Ownership
Public
Rating
โ˜… 4.5
World rank
#17803
Established
1901
Reference No.
10007159

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ยฃ17,000 tuition / yr
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